The mom and pop store that you once remembered is getting harder and harder to find, now that large chain stores have filled the market. The obvious reason is that, in many cases, big brand chain stores can offer lower prices and better service…but not in this case.
Mugzey Muzic is a family-owned music equipment store that offers musicians a large selection of new and used guitars and amps. They offer a full range of services as well, which include rentals, lessons, appraisals and cash for music equipment. The store takes pride in its skilled repair staff.
Louie Concocilli and his wife Gina opened the business in February. Louie has been in the music business for 25 years, and was an assistant manager at a Guitar Center store for five years.
“I know the tricks they do when they try to sell you something. You go into one Guitar Center and you’ve seen them all. But here you can find guitars that are different and unique, that you can’t find anywhere else,” says Louie. “There’s no guitar or amp I couldn’t tell you about.”
The name “Mugzey” comes from a dog Louie and Gina cherished that died a couple of years ago. They wanted the name of their business to reflect their love of dogs.
While the business owners strive to offer the best service, Mugzey Muzic touts affordability, offering “honest pricing.” A musician can buy guitars from $30 to $3,000, amps from $25 to $2,000, and pedals from $15 to $500.
The store has an appeal to all clientele, from the newcomer trying to learn to the seasoned musician. Louie and Gina seek to make music more accessible to the public. There is a wide variety of used items for sale, some of them hard-to-find vintage pieces.
“We try to bring back the mom and pop vibe, instead of the corporate stuff. We’re trying to get stuff that was old school, and is now popular again,” says Louis. “A guy just came in today looking for a tape recorder. A couple of years ago, you could give away a tape recorder and now people are looking for them.”
Old school equipment seems to be coming back strong. Guitarists at the peak of popularity, such as Jack White of The White Stripes, use vintage guitars and equipment from the ‘60s and ‘70s to create his unique sound.
“Everyday I hear, ‘Oh man, where did you get this?’ or ‘That’s weird, I’ve never seen that,’” says Louis. “You may not want to buy anything, but you can sell me something, or I’ll appraise the value of something you have.”
Some of the most unusual or rare finds at the store can’t be found elsewhere and, once sold, may not show up again for a long time. Customers have to act fast. On the Mugzey website there is a feature where you can bid on actively selling guitars. Visit www.mugzeymuzic.com.
If you have a broken guitar, many places will charge you for just diagnosing the issue. Here you can get your guitar examined for free. That’s the kind of service Louis is offering. He has taken the following credo to heart: “Take care of your customers and they’ll take care of you.”
Mugzey Muzic also provides lessons in guitar, bass and drums. They are currently offered at about $10 less than many of their competitors.
Louis and Gina have proven in their unique store that a small business, with integrity, can thrive in this valley. “It’s a cool place to hang out, it’s decorated nice. Kind of a cross between a lounge and a library kind of music store. I pride myself in how the place is presented.” says Louis.